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Blog

Stay Current with Emerging Trends in Recruiting, Careers and the Tech Industry

Boost Your Knowledge of Career and Recruiting Trends

Global market trends and insights for B2B SaaS startups in Q4 2025 by Martyn Bassett Associates

State of the Market: Q4 Hiring at B2B SaaS Startups

Canadian B2B SaaS hiring isn’t “back.” It’s different. The sprint to scale has turned into a careful, outcomes-first grind. Investors[...]

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  • By Heidi Ram
  • September 10, 2025
Engineering Manager

Engineering Manager Salary Insights

Our 100-person Series B B2B digital experience client engaged us to conduct a search for an Engineering Manager. We conducted[...]

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  • By Lauren Durfy
  • September 3, 2025
How do I know if a Product Designer is actually good

How Do I Know if a Product Designer Is Actually Good?

Hiring a Product Designer for your startup can be deceptively challenging.  Everyone seems to have a sleek portfolio, an opinion[...]

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  • By Heidi Ram
  • August 27, 2025
Heidi Ram Product Leader Guide

How Do I Know if a Product Leader Is Actually Good?

Hiring a Product Leader (CPO, Head of Product, or VP Product) is one of the most critical decisions a founder[...]

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  • By Heidi Ram
  • August 20, 2025

How Do I Know if a Growth Marketer Is Actually Good?

Hiring a growth marketer sounds easy on paper, especially because almost every B2B SaaS marketer claims they’re “data-driven,” “full-funnel,” and[...]

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  • By Bibiana Pulido
  • August 13, 2025
Product Director

Product Director Salary Insights

Our 400+ person PE-backed SaaS client was in search of product leadership at a Director level to step in as[...]

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  • By Lauren Durfy
  • August 6, 2025
Mission-Critical Hiring During Layoffs

Mission-Critical Hiring During Public Layoffs

The 2025 Tech Talent Tightrope While layoff headlines are not dominating as frequently as in the first half of the[...]

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  • By Lauren Durfy
  • July 30, 2025
man looking at compensation package on his laptop

How to Hire Senior Talent Without Big Compensation Packages

The Myth of Big Tech Salaries and Compensation Packages Let’s start by addressing a common misconception: You don’t always need[...]

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  • By Lauren Durfy
  • July 23, 2025
CPO vs Head of Product candidates opponents sitting opposite

What’s the Difference Between a Head of Product and a Chief Product Officer (CPO)?

If you’re a first-time founder or CEO of a B2B SaaS startup, understanding the right kind of product leadership you[...]

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  • By Lauren Durfy
  • July 16, 2025

Biggest Interview Mistakes (What to Avoid as Interviewer and Candidate)

Ever had an interview moment that made you cringe so hard you still think about it years later? As Recruiters,[...]

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  • By Lauren Durfy
  • July 9, 2025

Salary Insights – US-Based VP Product

A client recently engaged us to conduct a search for a US-based VP Product. Our client is a PE-backed B2B[...]

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  • By Lauren Durfy
  • July 2, 2025
Computer screen with job description

Why Your Job Description is Pushing Great Product Leaders Away (and How to Fix It)

You post a job… over 500 applicants, wow! But how many of them actually have the right qualifications and experiences[...]

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  • By Lauren Durfy
  • June 25, 2025

The Cost of NOT Hiring

How Vacancies Impact Your Product Growth If you’re leading a startup, especially for the first time, it’s easy to underestimate[...]

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  • By Lauren Durfy
  • June 18, 2025
Market and Talent Mapping with Priya Golani

Market & Talent Mapping: The Cheat Code to Hiring Faster (and Smarter)

Why You Should Care You’re building a company and product that will change the game, great! But you’re going to[...]

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  • By Priya Golani
  • June 11, 2025

Vice President, Product Design Salary Insights 

We were recently engaged by a client to complete a Vice President, Product Design search. They are a $100M ARR[...]

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  • By Lauren Durfy
  • June 4, 2025
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